• Money

    Profile

    Source: Roy Morgan Research, Jul'09-Jun'10

    Note: Profile figures for the Full-Time Worker section are as a % of the number full-time working male readers; not the total number of readers of the magazine

    • Readership

      000'sMagazinePopulation %
      All People
      Men11062.5%49.3
      Women6637.5%50.7
    • All People

      000'sMagazinePopulation %
      Age
      14-1721.1%6.5
      18-2495.0%11.6
      25-344224.2%17.2
      35-496235.2%26.2
      50+6134.5%38.5
      Socio-Economic
      AB8146.2%20.0
      C4023.0%20.0
      D2715.5%20.0
      E169.3%20.0
      FG116.1%20.0
      Work Status
      Full-Time11163.3%39.7
      Part-Time3318.9%20.1
      Not Employed3117.9%40.1
    • All People Full Time Workers

      000'sMagazinePopulation %
      Personal Occupation
      Professional/Manager7542.7%17.3
      White Collar Workers2011.2%8.6
      Skilled Workers94.9%6.0
      Semi/Unskilled84.5%7.4
      Personal Income
      Under $20,00021.0%1.4
      $20,000-$29,99973.9%2.4
      $30,000-$39,99952.8%5.0
      $40,000-$49,99974.2%6.3
      $50,000-$59,999147.8%5.4
      $60,000 +7743.6%19.2